{"id":38379,"date":"2026-06-16T16:49:50","date_gmt":"2026-06-16T21:49:50","guid":{"rendered":"https:\/\/certione.org\/?page_id=38379"},"modified":"2026-06-16T16:49:52","modified_gmt":"2026-06-16T21:49:52","slug":"badge-curso-de-branding","status":"publish","type":"page","link":"https:\/\/certione.org\/es\/badge-curso-de-branding\/","title":{"rendered":"\u00a1He aprobado el examen del Curso de Branding!"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"38379\" class=\"elementor elementor-38379\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bd14ff0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bd14ff0\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c74216e\" data-id=\"c74216e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0f16f22 elementor-widget elementor-widget-shortcode\" data-id=\"0f16f22\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><style>\n        p.pskill{\n\t\t\ttext-align: justify;\n\t\t}\n        img.attachment-medium.size-medium{\n\t\t\twidth:340px\n\t\t}\n        \n        h1{font-size:32px;font-weight:700}\n        h2,h4{font-size:16px;font-weight:700}\n        #imgbg{width:35%}\n        #contbg{width:65%}\n        #badge{display:flex;justify-content:center:}\n        @media(max-width:500px){\n\t\t\t#imgbg{width:100%}\n\t\t\t#contbg{width:100%}\n\t\t\t#badge{display:block}\n\t\t}\n        button.btn.warning {\n\t\tcolor: #a015f6;\n\t\tborder-color: #a015f6;\n\t\tmargin: 5px;\n\t\tpointer-events: none;\n\t\tpadding: 10px 20px;\n\t\t} \n\t\t.color {\n\t\t\tcolor: #a015f6;\n\t\t} \n\t\t.bgcolor {\n\t\t\tbackground-color: #a015f6\n\t\t} \n    <\/style><div id=\"badge\">\n        <div id=\"imgbg\"><img fetchpriority=\"high\" decoding=\"async\" width=\"300\" height=\"230\" src=\"https:\/\/certione.org\/wp-content\/uploads\/2026\/06\/Recurso-65-1-300x230.png\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/certione.org\/wp-content\/uploads\/2026\/06\/Recurso-65-1-300x230.png 300w, https:\/\/certione.org\/wp-content\/uploads\/2026\/06\/Recurso-65-1-1024x786.png 1024w, https:\/\/certione.org\/wp-content\/uploads\/2026\/06\/Recurso-65-1-768x589.png 768w, https:\/\/certione.org\/wp-content\/uploads\/2026\/06\/Recurso-65-1-1536x1179.png 1536w, https:\/\/certione.org\/wp-content\/uploads\/2026\/06\/Recurso-65-1-2048x1572.png 2048w, https:\/\/certione.org\/wp-content\/uploads\/2026\/06\/Recurso-65-1-16x12.png 16w, https:\/\/certione.org\/wp-content\/uploads\/2026\/06\/Recurso-65-1-600x460.png 600w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div>\n        <div id=\"contbg\">\n            <div>\n                <h1>Curso de branding<\/h1>\n                <p>Emitido por <span style=\"color:#f68301\">Certione<\/span><\/p>\n                <p class=\"pskill\">Esta insignia certifica que su titular ha completado con \u00e9xito el \"Curso de branding desde cero\". Demuestra que el alumno posee las competencias estrat\u00e9gicas necesarias para crear, gestionar y posicionar una identidad de marca s\u00f3lida y memorable, yendo m\u00e1s all\u00e1 del dise\u00f1o de un logotipo para definir el ADN, la voz y la experiencia integral de una empresa, logrando conectar emocionalmente con el p\u00fablico objetivo.<\/p>\n            <\/div>\n            <div>\n                <h2>Habilidades<\/h2>\n                <p><button class=\"btn warning\">Estrategia de marca<\/button>\r\n<button class=\"btn warning\">ADN de la marca (misi\u00f3n, visi\u00f3n y valores)<\/button>\r\n<button class=\"btn warning\">Arquetipos y psicolog\u00eda del consumidor<\/button>\r\n<button class=\"btn warning\">Identidad verbal (denominaci\u00f3n y tono de voz)<\/button>\r\n<button class=\"btn warning\">Identidad visual corporativa<\/button>\r\n<button class=\"btn warning\">Posicionamiento en el mercado<\/button>\r\n<button class=\"btn warning\">Experiencia de marca (puntos de contacto)<\/button>\r\n<button class=\"btn warning\">Estrategias de renovaci\u00f3n de marca<\/button><\/p>\n            <\/div>\n            <div>\n                <h2>Criterios Obtenidos<\/h2>\n                <p><p data-path-to-node=\"7\">Para obtener esta insignia, el estudiante debe cumplir los siguientes requisitos:<\/p>\r\n\r\n<ol start=\"1\" data-path-to-node=\"8\">\r\n \t<li>\r\n<p data-path-to-node=\"8,0,0\"><b data-path-to-node=\"8,0,0\" data-index-in-node=\"0\">Fin del contenido:<\/b> Visualizar y completar el 100% de los m\u00f3dulos y las lecciones del curso.<\/p>\r\n<\/li>\r\n \t<li>\r\n<p data-path-to-node=\"8,1,0\"><b data-path-to-node=\"8,1,0\" data-index-in-node=\"0\">Evaluaci\u00f3n te\u00f3rica:<\/b> Superar satisfactoriamente los cuestionarios sobre los fundamentos del branding, la aplicaci\u00f3n de los arquetipos de marca, los principios del dise\u00f1o gr\u00e1fico y la psicolog\u00eda que subyace al color y la forma.<\/p>\r\n<\/li>\r\n \t<li>\r\n<p data-path-to-node=\"8,2,0\"><b data-path-to-node=\"8,2,0\" data-index-in-node=\"0\">Pr\u00e1ctica aplicada:<\/b> Demostrar la capacidad de crear una marca desde cero, definiendo su prop\u00f3sito y su promesa, y estableciendo un <i data-path-to-node=\"8,2,0\" data-index-in-node=\"134\">denominaci\u00f3n<\/i> de forma eficaz y dise\u00f1ando una identidad visual y verbal coherente que permita diferenciarla y posicionarla con \u00e9xito frente a la competencia.<\/p>\r\n<\/li>\r\n<\/ol><\/p>\n            <\/div>\n            <div>\n                <a href=\"https:\/\/certione.org\/es\/product\/curso-de-branding\/\" class=\"bgcolor elementor-button elementor-button-link elementor-size-sm\" role=\"button\" target=\"_Blank\">\n                    <span class=\"elementor-button-text\">M\u00e1s informaci\u00f3n<\/span>\n                <\/a>\n            <\/div>\n            <div><br><hr><\/div>\n            <div style=\"display:flex;justify-content:center\">\n                <div style=\"width:50%\">\n                    <h4>Nombre:<\/h4>\n                    <p> <\/p>\n                    <h4>Fecha de finalizaci\u00f3n:<\/h4>\n                    <p><\/p>\n                <\/div>\n                <div style=\"width:50%\">\n                    <h4>Certificado ID:<\/h4>\n                    <p><\/p>\n                    <h4>V\u00e1lido hasta:<\/h4>\n                    <p>No caduca<\/p>\n                <\/div>\n            <\/div>\n            <div>\n                <div style=\"display:flex;justify-content:center\">\n                    <div style=\"width:50%\">\n                        <h4>Emitido por:<\/h4>\n                        <p><\/p>\n                    <\/div>\n                    <div style=\"width:50%\"><\/div>\n                <\/div>\n            <\/div>\n            <div style=\"display:flex;justify-content:center\">\n                <div style=\"width:50%\">\n                    <h4>Validar insignia:<\/h4>\n                    <a href=\"#popup-validador\" class=\"bgcolor elementor-button elementor-button-link elementor-size-sm\" role=\"button\" id=\"btn-validador\">\n                        <span class=\"elementor-button-text\">Validar<\/span>\n                    <\/a>\n                <\/div>\n                <div style=\"width:50%\">\n                    <div style=\"display:flex\">\n                        <div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":38090,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-38379","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/certione.org\/es\/wp-json\/wp\/v2\/pages\/38379","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/certione.org\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/certione.org\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/certione.org\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/certione.org\/es\/wp-json\/wp\/v2\/comments?post=38379"}],"version-history":[{"count":1,"href":"https:\/\/certione.org\/es\/wp-json\/wp\/v2\/pages\/38379\/revisions"}],"predecessor-version":[{"id":38383,"href":"https:\/\/certione.org\/es\/wp-json\/wp\/v2\/pages\/38379\/revisions\/38383"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/certione.org\/es\/wp-json\/wp\/v2\/media\/38090"}],"wp:attachment":[{"href":"https:\/\/certione.org\/es\/wp-json\/wp\/v2\/media?parent=38379"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}